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For more information, please see full course syllabus of Internet Marketing, Intro
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  • What is Twitter?
  • Why is it important?
  • Create and manage an account


Lecture Slides are screen-captured images of important points in the lecture. Students can download and print out these lecture slide images to do practice problems as well as take notes while watching the lecture.

  • Intro 0:00
  • Lesson Overview 0:13
  • Why Twitter 1:14
    • 500 Million Active Users
    • Microblogging
    • Converts Large URLs
    • Follow People
    • Who Uses Twitter
  • Create an Account 5:32
  • The Twitter Look 6:10
    • Youtube: Twitter in Plain English
    • Twitter Homepage
    • Following
    • Control Account / Settings
    • Profile Info: Name/ Location/ Website
    • Design of Your Page
    • Applications
    • Search for People
    • Homepage has Tweets of Popular Sites
    • Connect Key